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Let an Acura Pamper You for a Change
May 28 2008 by Kristin Varela
5/28/08
W Hotels Fancy-Up Drop-Off Service With MDXs
I know you need a break. You knew it too, the moment you pried your eyes open from a dead sleep at 4:50 this morning to the sound of a little munchkin calling, "Mommy... MOM! I'm starving!" It only got better from there as you stumbled out of bed, stubbed your toe on that big-ass dog bone Buffy dropped next to the bed, threw on your robe (missing its belt tie since the kids used it to make a soccer goal outside three weeks ago), and attempted to make breakfast for a family of four. All this while holding your robe shut with one hand, concocting something resembling French toast despite the fact that the eggs in the fridge expired last week and you had to throw them out. Yes, you deserve a break, and I have the perfect solution for you.
W Hotels, which happen to be a favorite of mine for both business and personal travel (no snooty staff or stuffy, dusty tapestry curtains), has teamed with Acura to cater to the overworked, the overstressed and the privacy-deprived (i.e., every mom on the planet). All 18 North American W Hotel locations (I sampled L.A.'s Westwood property last week) are offering free chauffeured Acura MDXs to hotel guests. OK, fine, like everything in life, there are limitations: The service is only available within a pre-set driving radius, and technically this is a drop-off service.
"We wanted consumers to experience Acura luxury first-hand, and W Hotels offered the perfect venue to do this," said Susie Rossick, who works in advertising for Acura.
Did she say "first-hand luxury?" Sign me up!
The next time you need to indulge in a little escapism to help get you through, try this: Escape to a W, sleep until your eyes open refreshed, regenerated and on their own time frame, throw on a plush spa-like hotel robe -- belt tie and all -- have room service bring you French toast, then stumble down to the Bliss spa for a prenatal massage or a fantastically indulgent pedi. Cap the fantasy off by scheduling a cute chauffer to fight L.A. traffic for you in a swanky new MDX. Then head over to Sprinkles to pick up some treats for the kids. That tells the little ones, "Mommy needed a break, but she loves you enough to bring back cupcakes." Oh, and it's OK to take a little lick out of the cream cheese frosting on the carrot cake cupcake. I won't tell anyone.
