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Jeep’s Hurricane Concept is Reality for Kids
Sep 13 2007 by Courtney Messenbaugh
9/13/2007
Pint-Sized 4x4 Sounds Like Trouble
Remember Jeep's Hurricane concept car? With two V-8 engines and the ability to spin 360 degrees (like a huge top spinning on its own axis), the Hurricane was billed as the most maneuverable 4x4 ever built. Everybody thought it was pretty darn cool, but as a concept car it wasn't meant to be built or sold to average consumers.
Enter Fisher-Price: The toy-making elves there evidently figured that if adults were so excited about this car, then children between the ages of 3 and 6 would go nuts for it, so it was added to the company's toy-car lineup. Evidently, the toy Hurricane can conquer any terrain in a single bound, has a real FM radio for your wee one to rock out to, great storage space and a cupholder (though the spinning-top attribute didn't carry over to the toy version). That sounds better than my first car, which I didn't get till I was 23.
The elves obviously presumed a toy car like this would be a cash cow. I don't know about the cow part, but cash is right, as this toy Hurricane for your tot will cost you a cool $400, not to mention the extra bucks you'll need to stock up on some cool kiddie cocktail-type drinks to ensure the cupholder is always full.
I've read a handful of consumer reviews online, and evidently people like the Fisher-Price Hurricane. I'm not surprised — it sounds cool, it looks cool, it is cool. But if you buy your 3-year-old a $400 toy car that has more features than some of the clunkers we adults drive around in, what is that kid going to expect when he turns 16? After he graduates from college? Buying this car seems like stepping onto a slippery gift-giving slope.
Moreover, chez moi, this "toy" probably isn't the most practical one you could get for your child. Perhaps I'm alone here, but my son is often much like a hurricane himself; he certainly doesn't need the help of a $400 toy car to create chaos in and around our home. Given the chance, his first move in a Hurricane would be to drive it straight down the stairs (yes, in the house). So on top of the car's price tag, I'd also get to deal with the resultant hospital bills, toy-car auto body bills, new flooring bills and months of outpatient counseling for the nervous breakdown I would inevitably suffer.
Yet even with a guarantee that wouldn't happen, I would still never buy this toy for my son. Granted, I'm still a parenting novice (my son isn't quite a year old), but I have quickly learned that when my son has a choice between the latest hot toy and an old, empty box, he inevitably chooses to play with the box. Why buy a $400 toy when I can just soup up a cardboard box with a cheap black marker? I realize this might change if he ever lays his eyes on a sweet, him-sized Hurricane, but if I have anything to do with it, that's not going to happen. It's all about managing expectations.
User Comments
my husbans nephew’s child has a jeep hurricane. the child’s grandfather had to put a foam padding on the top of the windshield. the child and his friends kept hitting their head on the front top of the windshield. this should be installed in the factory as this is a safety item. the child is 2 and a half yrs. old. he and his friends would have gotten hurt if my brother -in-law did not put this padding on. please include this in your production and maybe recall the ones you have to install padding. thank you, sally clark
hi, i might have been a little hasty in recommending the padding for the windshield of the jeep hurricane. the model i was reffering to was for 3 years and up. these children were 2 and a half. an older child would probably not get hurt. thank you, sally clark
hi, again i must correct myself. the jeep hurricane that needed the padding on the front windshield was a model for 4 years old and up. this child is 2 and a half.. thank you , sally clark
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how much is that hurricane